California Closets
A New Look for a Trusted Brand
California Closets needed to give its decades-old brand a total refresh. As the company’s design manager, I was responsible for brand management and production. We collaborated with Hornall Anderson on the multimedia rebranding campaign, which included corporate identity, collateral, website, and national print and digital advertising.
I also produced all of the photo and video shoots on location featuring real customers.
ROLE
Design Manager
Photo + Video Producer
Project + Print Manager
Photo Editor